Born in the summer of 2020 with a common wish to radically improve the ease of finding a boat and boat stuff. Boat buying is a rare event in our lives, yet everything else connected with the lifestyle around boats is a weekly activity. With our love of boats and expertise in web technology, software, and marketing we conceived this site.

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Not Just Boats

Quickly we saw there is a need to not just sell, but also highlight ‘wanted’ items, auction, exchange (especially looking forward to hearing what others will exchange), and not just stuff and services, but jobs, and events all could equally well be advertised. We were also open to a’project’ boat, and those are just not listed by brokers (why would they, there’s low commission in such items). With structured categories and fast search, the mass of different but related items could easily be found.

To make it international we included fast automated language translations, multi-currency conversion on prices.

On top of this we applied techniques to ensure the site is available as a convenient ap, loads fast globally, and is secure and safer for all to use.

Well, this website isn’t about us; it’s about you; in fact we are you, we are boat lovers too. We are keen sailors, and IT consultants familiar with solving business problems with information technology and an eye on marketing.


Our Founder

John Dickerson created Dream Sails. John is a keen sailor, back on land for time off his Bavaria 43 sailing yacht, holds a certificate of competence from RYA/ MCA as a Coastal Skipper as well as enjoying kayaking in his local rivers around Suffolk & Cambridgeshire in England. John still enjoys jumping on a Laser dinghy when possible. The photo is a rare one where he was wearing a shirt, at least.

John holds a Bachelor of Science (Honours) degree in Applied Physics, and a Masters degree in Business Administration both from the University of Portsmouth – which is where he first came into close contact with dinghy sailing. John’s lived in Germany, the UK, Singapore, Malaysia, Thailand. His dream is to sail from the UK to New Zealand, slowly, very slowly.

John’s Greatest Sailing Lesson

More and more John realises he knows less and less about sailing despite surviving to deliver a small Bavaria racing yacht (with 12 bottles of Scotch whiskey) from the UK to Norway in a force 10 (Storm). Only one bottle broke thanks to the boat being knocked flat three times, and some went to a few Oil-Rig-Support-Vessel Crew in exchange for some diesel. The boat was fine. Lessons learnt: all boats are small compared to the vastness of mother nature; hang in there and stay smart.

You can contact John directly by email to oc.sliasmaerd@dj